Official WYD 2011 Merchandise Now Available
March 2011 marked the launch of the online World Youth Day Store (http://tienda.madrid11.com), which will offer the official WYD merchandise for purchase. There are shirts, hats, laptop cases, computer mice, keychains, a book of testimonies from those who have attended one of the last 25 WYD’s… and much more!
A total of 40 official products will be gradually placed in stock over the course of the coming months, with prices ranging from 1 to 30 Euros. “The project of the WYD Online Store came about in answer to the many petitions we received from youth all over the world who are interested in having a souvenir from World Youth Day, whether it be because they will not be able to attend or because they would like to feel a part of the event during the months leading up to it,” explained Ana Merche Muñoz, Manager of the WYD Store. The list of products were thus catered to the preferences expressed by young people in a debate forum on social networks.